Domain Names Are the Life Blood of Your Online Business
When you decide to start your online marketing business, you need to create a business plan to help you stay organized and on track just as you would with any conventional business. But, one thing that is of immense importance to your online business is your domain name. Finding the right domain name for your online business is as important as wings are to a bird. When you have the right domain name, you will be reaching the right customers, you will be able to build up your business, and your website will be easy to manage because you will be able to target the right market.Domain names nearly always fall into one of these two categories; short and catchy or long and wordy. The name you choose will impact your website and your online marketing business in a very major way. Spending time creating a great website will be wasted if you do not have the right domain name. You must develop your business plan, determine who your customers, contacts, or viewers are and then choose the perfect domain name.Test it firstOnce you have chosen the right domain name, it is of great importance that you test it. There are so many different variations for a domain name that you may have to test it many times before you get it right. You want a domain that is not too common and most importantly, one that is not too confusing. Be very cautious when using domain names with numbers in them. For example, the domain name – products4less.com will probably get confused with productsforless.com and productsfourless.com. Don’t get yourself to locked onto one specific domain name. In this instance, you would want to make sure you own all 3 domain names. There would never be any customers lost to the other websites if all three of them were owned by you and leading to the same website.Another thought to keep in mind is if you are selling a particular product, search for it on Google and other search engines. See what the top four or five things are when you search for that product keyword. You want to create your domain name based on that keyword search so it will be at the top of the search engines. Think about when you do a search for a business. How do you search for it? What keywords do you type in the search engine to help you find that business or the products that business sells? Think of yourself as your customer. You are no different than they are. Put yourself in their shoes. What would you be searching for when looking for your online business.What do you do if the.com is not available?This is a very tough situation. Some marketers, including myself, feel that a.com domain is the most important domain name to own. Others, however, feel that you can be just as effective with a.net or any of the other domains available. Sometimes the domain name you like is not available with the.com but it may be available with the.net. You will have to do a little research and determine if the person who owns the.com is going to pull too many of your customers away. You may want to consider a new domain name instead.You also have the option of buying the domain name from the person who owns it if they are not using it. Be careful here, though. Sometimes they will command a price tag that is just plain ridiculous. I have seen some domain names go for more than $50,000. That’s just plain crazy.When searching for the right domain name, you may want to consider a few other options and number them in the order of importance. Decide which is your top pick, second choice, third choice, and so on.Your online marketing business does not REQUIRE a.com domain name, but it is the most common and easiest for people to remember. There is such a presence on the internet these days, that.net domain names are becoming nearly as valuable as their.com counterparts. When you have made your final decision and purchase your domain name, I would strongly suggest that you not only get the.com, but also the.net and even perhaps the.info or.biz. You never know when you might use these extra domain names. I use my.net and.info domains nearly as much as my.com names whenever I am running a campaign on the internet. This is a great way to split test your ads and see where the majority of the leads are coming from, allowing you to fine tune your expenses.
How to Organize a Family Travel Plan
Carefully planned and organized family vacation can be real fun and exciting and certainly leaves us with great memories which can be truly cherished for the rest of our lives. However, with all the fun and excitement, organizing an appropriate family travel plan is a huge risk and a big responsibility. Disagreements are bound to happen anytime a bunch of people come together irrespective of the fact that they are related by blood. Instead of being blamed for the unhappiness caused to everyone, by just paying extra attention to a couple of few things, you can surely turn your family vacation into a beautiful time spent in the company of your near and dear ones.Tips to Organize a Fine Family Travel Plan1) The foremost thing which you need to pay attention is to choose convenient dates, keeping in mind the schedule of 90 percent of the people who plan to come for the vacation. Always choose a couple of potential dates and then you can ask for everyone’s input regarding their availability.2) Go in for a central location. All the family members must be traveling from different directions and thus it becomes a necessity to pick a central location. You can certainly please everyone in this manner if all the members have to travel approximately the same distance to get to the vacation spot.3) Search for a big hotel. It will be real fun if everyone can stay at the same hotel which will allow all the family members to spend enough time with each other. While organizing family travel plans, also make sure that you think about the amenities required by those families who have children. Also, each family will have its own budget and thus you can choose a hotel which offers expensive suites as well as less expensive accommodation.4) Researching fun activities which can involve all the family members is definitely important. Do not be under the misconception that family holidays can be great fun just because all the family members are coming together. You need to research and jot out a set of possible activities for each day of the vacation. But, also remember that not all people will want to do the same thing so be ready for suggestions and alternate plans.Following the above-mentioned tips is not an easy task, however, you will notice that your tension will be eased if you follow these suggestions which will make sure that you organize a fantastic family travel plan for your loved ones.
Advantages Of Building Bulk Email Lists for Marketing Your Business
Sending bulk email for acquiring new clients is a strong and effective marketing strategy. For businesses that are reluctant to even try bulk email marketing you might benefit from this read;”The complaint I receive from many entrepreneurs, and marketers alike, is they have considered email list marketing for their advertising needs but have not found a good starting point I have found that that most first-time email marketers do achieve success within the first 30 days and ongoing email marketing only builds your email lists bigger and more relevant with each campaign sent”.Email List Marketing Works For Big Brands, It Drives Traffic And RevenueLet’s take a look at some recent stats that highlight why email list marketing is something to consider moving into 2016
Over 70 percent of marketers agree that email marketing is core to their business.
60 percent of marketers claim that email is a critical enabler of products and services, versus 42 percent of marketers in 2014.
20 percent of marketers say that their business’ primary revenue source is directly linked to email operations.
43 percent of businesses have email teams of 2-3 people.
74 percent of marketers believe email produces or will produce ROI in the future.
For 69.7 percent of US internet users, email is the preferred method of communicating with businesses.
5 Practical Reasons You Should Consider Bulk Email Marketing for 2016Let’s put aside the stats and data for a second and talk about the real practical reasons you should be sending email for your business.Here is practical advice and what this author believes to demand from your email list marketing company;
Some bulk email software’s allow you to send an unlimited amount of email and it can be fully automated, and work in compliance with responsible email marketing practices and can-spam act of 2003 to remove opt-outs and non-deliverables, spam score checkers, and more features added automatically with any web based bulk email software platform.
With web-based software there is nothing to download or install, you can simply log into your online software account from anywhere to manage, send, and monitor your campaigns. This is an advantage as the email campaigns do not send from your internet connection or email account and you can add and remove domains and IPs for perpetual campaign longevity.
No setup cost and no contracts are almost expected these days; you want to choose a month to month billing that offers you the control to cancel at any time, but more importantly and a pro-rated billing system so you can upgrade or downgrade at anytime only paying the difference in pricing. This is very important as this will keep your overall costs under control and you can grow with your new sales strategy.
Purchasing email lists from a credible email list provider can allow you to choose targeted categories further for pinpointing your demographic before sending. This provides an excellent opportunity to try different categories that you might have previously overlooked with other advertising allowing you to realize new marketing opportunity.
Build exclusive opener and clicker lists. This is extremely effective as it builds new email list databases for future campaigns and is a great marketing strategy to implement right from the start. These contacts can automatically be added to new separately named email list databases and can build automatically for you each time you send an email campaign.
3 Things To Look For When Starting Email Marketing For The First TimeAn email marketing campaign might be sounding more exciting by the second but not so fast! Well if you think you’re ready to dive into email marketing you might just be, however here are a few additional considerations to explore before you start sending out your first email marketing newsletter.
Email marketing is not easy requires some additional learning like any software. Excellent email marketing takes practice and just be to properly check your ad copy for spelling and grammar, formatting, and other errors. Always split test trying out a few different ads and subject headers then run with your best performer. Many make the mistake to blast out one ad to 100 percent of the list, break it up a bit and think more about longevity.
Basic feature you should demand from the email list, and bulk email Software Company you choose to send and manage your campaigns: No Setup Fee, Month to Month billing, Pro-Rated so you can increase/decrease the sending volume when desired, provides both email lists and email software under one brand, offers support and easy to contact via phone and email, a company with some online history and credibility. Choose your email marketing company wisely.
When shopping around be sure you choose a company that offers everything email marketing under one roof, this makes them accountable and provides consumer confidence. There are many companies that provide email marketing services, but most do not offer the email lists and ability to send using a web-based software all under one umbrella.
Now you are prepared for sending your first email campaign even if you’ve never done it before, throw caution to the wind and test it out for 2016.